Business website build · From £495
Your business website: podcast, books, YouTube, blogs and services in one searchable home.
A website that indexes your whole business in one place — built to be found on Google, Siri, Hey Google, ChatGPT & Perplexity.
Most coaching and author sites hide half the business. Yours will surface every asset you already have — podcast episodes, books, YouTube videos, blog articles and service pages — in one owned, searchable website. From £495 one-off. The website that finally makes you findable.
Free 30-min call · we'll map your podcast + visibility plan
See what's included →Featured client build
Thrive · Treat Your Business
Katie Bell · Business coach to 500+ UK clinic owners, Amazon best-selling author
A full business container in one place. Website, chatbot, podcast, YouTube, articles, strategy and audiobook, all built, produced and shipped by Audio & Co. on her own domain.
- Business website on her own domain
- Fully trained AI chatbot
- Podcast production, 211 episodes
- Podcast strategy and planning
- YouTube: 87 videos + 2,413 Shorts
- 237 SEO articles and blogs
- 14 topic hubs linking every asset
- Her audiobook recorded and produced
What it is.
A proper business website that surfaces everything you already do — your podcast, books, YouTube, blog articles and service pages — in one searchable home on your own domain. Not a podcast page bolted onto a sales site. Not a link-in-bio. A website built to rank and convert, from £495 one-off.
The term explained
What is an authority hub, and why do coaches need one?
An authority hub is a business website that proves your expertise by bringing everything you have made into one place: podcast episodes, books, YouTube videos, articles and services, all interlinked on your own domain. It is the name we use at Audio & Co. for the business websites we build.
Coaches, consultants and authors need one because buyers research before they book. They search your name, your topic and the questions they are stuck on. With a hub, every one of those searches lands on something you made, and every page leads to the next, until booking a call feels like the obvious step.
What lives in a hub
- Every podcast episode, with show notes and transcript
- Long-form YouTube videos and Shorts
- SEO articles grouped into topic hubs
- Your books and audiobooks
- Services, case studies and a booking path
- An AI chatbot trained on your content
What makes it work
The 5 essential parts of a high-converting business website
- 01
A searchable content library
Every episode, video and article on your domain, readable, watchable and listenable.
- 02
Topic hubs and internal links
Content grouped by the problems your clients have, each page linking to the next best one.
- 03
A start-here path
A guided route for first-time visitors, from their first question to your services.
- 04
Structured data for search and AI
Schema, transcripts and speakable markup so Google, Siri and ChatGPT can understand and cite you.
- 05
A clear conversion path
Book-a-call, chatbot and newsletter prompts placed where intent is highest.
What’s inside.
Episode library
Every podcast episode in one searchable home, listen, read, watch.
Categories & topics
Episodes grouped by theme so new visitors find what matters fastest.
Start-here path
A guided journey for first-time visitors that turns browsers into subscribers.
Internal linking
Every episode interlinked to related content, for visitors and for Google.
Multi-format
Listen, watch, or read, visitors choose. You publish once, we surface it three ways.
Resources & search
On-site search, downloadables, a guest directory, built for depth, not noise.
Voice & AI search schema
Structured data + speakable schema + transcripts optimised so Siri, Hey Google, ChatGPT and Perplexity can cite you as a source.
Google Search Console tracking
GSC + Bing Webmaster hooked up from day one. Rankings, coverage, backlinks, all watched weekly.
Performance monitored
Core Web Vitals + uptime tracked continuously so your website loads fast and stays online.
Why search matters
How an SEO-optimised business website attracts your ideal clients
Scattered content works against you: a podcast on Spotify, videos on YouTube and posts on social each send people somewhere else. A centralised website collects all of that attention on your domain, where Google can see your depth on a topic and visitors can binge their way to a call. If you are looking to establish authority through podcasting, your website is where that authority is stored.
Ranks for expertise searches
Each article and episode page targets a real question your clients type into Google, so you show up while they are still researching.
Captures buying intent
Service pages, pricing and case studies catch the "hire someone" searches and turn them into booked calls.
Gets cited by AI assistants
Clean structure, schema and transcripts make your content easy for ChatGPT, Perplexity and voice assistants to quote.
Why it converts
An asset that compounds. Not a stream that vanishes.
You own it.
Social platforms can change rules, throttle reach, or disappear. Your website is on your domain. Forever yours.
It’s bingeable.
Visitors who arrive on episode 47 can find episode 1, 12, and 31 in one click. That’s how trust compounds.
It’s searchable, everywhere.
Not just Google. Your website is optimised to be cited by Siri, Hey Google, Alexa, ChatGPT, Perplexity and Claude. When someone asks "who’s the best X in [your niche]?" your website is the answer.
Ready to be the answer when someone asks Siri or ChatGPT?
Your business website is what makes that possible. Book a 30-min fit call and we'll show you how it works for your business.
Free 30-min call · we'll map your podcast + visibility plan
See what's included →Side by side
Business website vs brochure website vs social profiles
| What you get | Business website | Brochure website | Social media profiles |
|---|---|---|---|
| You own it | |||
| Ranks on Google for your expertise | |||
| Easy for AI assistants to cite | |||
| Holds your podcast, books, videos and articles | |||
| Content keeps working for years | |||
| Guides visitors to book a call |
Tick = yes, dash = partly, cross = no. Swipe the table to compare all three.
How we build it
Building your business website: the Audio & Co. approach
- Step 1
Free call and content audit
We look at everything you already have: episodes, videos, books, posts and services.
- Step 2
Structure
We map your topics, pages and start-here path around what your clients search for.
- Step 3
Build and bring it all in
We build the site on your domain, import your content and add schema and transcripts.
- Step 4
Launch and track
Google Search Console and Bing are connected from day one, so you can watch rankings grow.
Pricing
Business website builds from £495.
£495 one-off entry price. Scoped per business on the free call.
Every business has a different amount of content to surface — some clients start with just a podcast and a services page; others bring years of episodes, three books, a YouTube back catalogue and 60+ blog posts. We quote the total after a quick audit on the free call. £495 is where the entry-level site starts; bespoke multi-service builds scale from there and are still fixed-fee, not project-creep.
Free 30-min call · we'll map your podcast + visibility plan
See what's included →Read next
Guides that pair with your business website
How to structure content on your own domain, internal linking, and SEO for the long game.
One Recording: A Week of Content
Feeling chained to content creation? We show you how to turn one core recording into a week of engaging posts, videos, and emails. This is our exact multi-channel content system.
A Podcast Workflow That Saves 15 Hours a Week
Most business owners start a podcast to grow their business, not to become full-time audio engineers. Here’s the exact done-for-you workflow that frees you from production and saves you over 15 hours a week.
A 90-Day Small Business Visibility Plan
Trying to improve your small business visibility can feel overwhelming. This practical 90-day plan breaks it down into manageable steps, from fixing your website to getting found on Google.
Business website questions
What is an authority hub?+
An authority hub is a business website that brings your podcast, books, YouTube videos, articles and services together on your own domain, all interlinked and built to be found on Google and AI search. It is the name Audio & Co. uses for the business websites we build.
How is a business website different from a brochure website?+
A brochure website lists your services. A business website built as an authority hub also holds all of your content, grouped by topic, so it ranks for the questions your clients search and guides them towards booking a call.
How much does a business website cost?+
Standalone business website builds start from £495 one-off. Ongoing weekly website updates are included in the Pro Plan, which has a 4-week minimum and can be cancelled any time.
Will it help me get found on Google and ChatGPT?+
Yes, that is what it is built for. Every page has structured data, clear headings and internal links, and your episodes have transcripts, which helps Google rank you and helps AI assistants cite you.
Can you bring my existing podcast, videos and blog across?+
Yes. We import your episodes, videos and articles so the new site starts with everything you have already made.
Want a website like that for your business?
It’s included in the Pro Plan. We build it. We update it. You record.
Free 30-min call · we'll map your podcast + visibility plan
See what's included →